All posts tagged: career advice

By Haydee Antezana

Business woman on top of a mountain holding up a flag. 3 Ways to Increase Your Influence and Impact Blog Image

Successful people are not born with a success gene; they develop a scientifically proven secret sauce: the ability to influence and impact with intention. As an executive, you are constantly influencing and impacting those around you. Being aware of how to increase these skills matters greatly in your career.

Follow these three crucial steps to increase your influence and impact as a successful leader in today’s competitive market.

1. Upgrade Brand YOU.

Do a Brand Performance Appraisal.

Whether by design or by default, you have a personal brand. How you are perceived and received by the people you seek to influence and impact matters. 

Imagine everyone you’ve interacted with over the last year had to “review” your personal brand on TripAdvisor or Yelp.

On a scale of 1 to 5, what would your rating be? Would you be offered the position of Head Marketer of brand YOU?

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Social Media and Getting Hired (or Not) illustration of magnifying glass and social media on computerby Nora Bright

Social media and our online presence is an ever-increasing phenomenon. People on both sides of hiring, employers and candidates, spend more and more time engaged online. Candidates are looking for openings and researching companies; employers are looking for candidates and evaluating them, via social media, for potential hires.

As a candidate, similar to how you represent yourself in real life — your personal rules of conduct — your online self represents you, too.

According to CareerBuilder’s Annual Social Media Recruitment Survey, the number of employers using social media to screen candidates has increased 500% over the last decade. Now, 60% of employers use social networking sites to research job candidates.

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